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		<link>http://clutchbingles.wordpress.com/2011/08/18/3076/</link>
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		<pubDate>Thu, 18 Aug 2011 18:05:36 +0000</pubDate>
		<dc:creator>The Icepick</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[&#8220;The pleasure of rooting for Goliath is that you can expect to win. The pleasure of rooting for David is that, while you don&#8217;t know what to expect, you stand at least a chance of being inspired.&#8221; —Moneyball, Michael Lewis, p. 158<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=clutchbingles.wordpress.com&amp;blog=13206111&amp;post=3076&amp;subd=clutchbingles&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>&#8220;The pleasure of rooting for Goliath is that you can expect to win. The pleasure of rooting for David is that, while you don&#8217;t know what to expect, you stand at least a chance of being inspired.&#8221;</p>
<p style="text-align:right;">—<em>Moneyball</em>, Michael Lewis, p. 158</p>
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			<media:title type="html">The Icepick</media:title>
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		<title>Cheering for baseball</title>
		<link>http://clutchbingles.wordpress.com/2010/09/03/cheering-for-baseball/</link>
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		<pubDate>Fri, 03 Sep 2010 20:05:14 +0000</pubDate>
		<dc:creator>The Icepick</dc:creator>
				<category><![CDATA[Baseball]]></category>
		<category><![CDATA[Mets]]></category>

		<guid isPermaLink="false">http://clutchbingles.wordpress.com/?p=3072</guid>
		<description><![CDATA[It&#8217;s been a long time, maybe 25 years, to be honest, since I cared this much about baseball, since I followed every single game of one team. Why else would I listen to an afternoon game on a transistor radio in my office on the Friday before Labor Day for a sub-.500 team 12½ games [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=clutchbingles.wordpress.com&amp;blog=13206111&amp;post=3072&amp;subd=clutchbingles&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://theicepickcometh.files.wordpress.com/2010/09/0824001745.jpg"><img class="alignleft size-medium wp-image-2660" title="Citi Field" src="http://theicepickcometh.files.wordpress.com/2010/09/0824001745.jpg?w=223&#038;h=166" alt="" width="223" height="166" /></a>It&#8217;s been a long time, maybe 25 years, to be honest, since I cared this much about baseball, since I followed every single game of one team. Why else would I listen to an afternoon game on a transistor radio in my office on the Friday before Labor Day for a sub-.500 team 12½ games out of first place?</p>
<p>Why else would making a pilgrimage to a stadium make me as giddy as a 10-year-old (and as disappointed as a petulant child when an earlier trip was canceled)?</p>
<p>It&#8217;s baseball.</p>
<p>The Mets pennant may be over, but that hardly diminishes my enthusiasm for my adopted team. Perhaps it&#8217;s the relative newness of following a National League club. Perhaps it&#8217;s still the early stages of a love affair, where everything bad is viewed through rose-colored glasses and notice only the good. Either way, I&#8217;m going to be sad when the Mets season ends in a month.</p>
<p><em>(Originally published at The Icepick Cometh)</em></p>
<br /> Tagged: <a href='http://clutchbingles.wordpress.com/tag/baseball/'>Baseball</a>, <a href='http://clutchbingles.wordpress.com/tag/mets/'>Mets</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/clutchbingles.wordpress.com/3072/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/clutchbingles.wordpress.com/3072/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/clutchbingles.wordpress.com/3072/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/clutchbingles.wordpress.com/3072/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/clutchbingles.wordpress.com/3072/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/clutchbingles.wordpress.com/3072/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/clutchbingles.wordpress.com/3072/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/clutchbingles.wordpress.com/3072/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/clutchbingles.wordpress.com/3072/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/clutchbingles.wordpress.com/3072/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/clutchbingles.wordpress.com/3072/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/clutchbingles.wordpress.com/3072/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/clutchbingles.wordpress.com/3072/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/clutchbingles.wordpress.com/3072/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=clutchbingles.wordpress.com&amp;blog=13206111&amp;post=3072&amp;subd=clutchbingles&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">Citi Field</media:title>
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		<title>On dodging career bitterness to become the &#8216;other guy&#8217; and escape &#8216;the depths of Mordor&#8217;</title>
		<link>http://clutchbingles.wordpress.com/2010/08/19/on-dodging-career-bitterness-to-become-the-other-guy-and-escape-the-depths-of-mordor/</link>
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		<pubDate>Thu, 19 Aug 2010 05:18:46 +0000</pubDate>
		<dc:creator>Bryan</dc:creator>
				<category><![CDATA[Baseball]]></category>
		<category><![CDATA[Mets]]></category>
		<category><![CDATA[Work]]></category>
		<category><![CDATA[Careers]]></category>
		<category><![CDATA[R.A. Dickey]]></category>
		<category><![CDATA[Writing]]></category>

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		<description><![CDATA[In what has become a disaster of a Mets season after so much promise in June, R.A. Dickey remains a highlight and perhaps the most inspirational story to come from on-field performances in this baseball season. Dickey&#8217;s story has been well-told: born without (or perhaps it atrophied as a youngster) an ulnar collateral ligament — [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=clutchbingles.wordpress.com&amp;blog=13206111&amp;post=3068&amp;subd=clutchbingles&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>In what has become a <a href="http://sportsillustrated.cnn.com/2010/writers/jeff_pearlman/08/16/pearlman.mets/index.html?eref=sihp">disaster of a Mets season</a> after so much promise in June, R.A. Dickey remains a highlight and perhaps the most inspirational story to come from on-field performances in this baseball season.</p>
<p>Dickey&#8217;s story has been well-told: born without (or perhaps it atrophied as a youngster) an ulnar collateral ligament — the primary tissue that stabilizes the elbow — in his pitching arm, <a href="http://www.nytimes.com/2008/02/27/sports/baseball/27dickey.html?pagewanted=all">he shouldn&#8217;t be able to turn a doorknob without pain</a>, let alone pitch.</p>
<p>He was drafted out of college by the Texas Rangers, but a team doctor discovered the oddity in his arm, and the team downgraded a promised $800K offer to $75 grand.</p>
<p>After wandering through the majors and minors and through several organizations for more than a decade — the very definition of a journeyman — Dickey has found success in his first season with the Mets this year by mastering the unpredictable knuckleball, a pitch so rarely used that only two Major League hurlers use is as a primary weapon (Dickey and Boston&#8217;s Tim Wakefield). Dickey is doing this at 35, an age when most professional ballplayers are in their decline stage (though some top-level pitchers do throw into their 40s, as do many knuckleballers).</p>
<p>Oh, and by the way, in the world of monosyllabic jock quotes, Dickey was an <a href="http://mlb.fanhouse.com/2010/06/28/r-a-dickey-lives-major-league-odyssey/">English major in college</a>, is an <a href="http://www.nytimes.com/2010/07/09/sports/baseball/09kepner.html?_r=2&amp;ref=baseball">avid reader</a>, and is <a href="http://www.metsblog.com/2010/08/14/quote-r-a-dickey-had-two-choices-2/">a thoughtful quote</a>.</p>
<p>But what continues to strike me, and what gives me inspiration as a 38-year-old former English major with what feels like a stalled career and little understanding of what to do about it, is R.A. Dickey&#8217;s attitude about his own career, which saw such promise (and promise of riches) turn to a kind of professional wandering in the desert, and then to an eventual career reboot that is well on the way to redemption.</p>
<p><a href="http://www.nytimes.com/2008/02/27/sports/baseball/27dickey.html?pagewanted=all">As he told the New York Times in 2008</a> (while still working on, but not yet perfecting, that knuckleball):</p>
<blockquote><p>&#8220;&#8216;Imagine winning the lottery and then losing the ticket,&#8217; said Dickey,  who signed with the Rangers because he assumed no team would give him a  chance again. He reported to the minor leagues knowing that precious  little was keeping his elbow together, that each day pitching could be  his last.</p>
<p>&#8220;&#8216;Every day I had to decide whether I was going to be  bitter, if I was going to be that guy  — woe is me, you know?&#8217; Dickey  said. &#8216;I had to choose every day to be the other guy.&#8217;&#8221;</p></blockquote>
<p>Or, as Keith Hernandez said in the Mets&#8217; SNY broadcast earlier tonight (in a bit of coincidental and unfortunate timing, just before Dickey gave up a game-tying home run), Dickey&#8217;s career was &#8220;in the depths of <a href="http://en.wikipedia.org/wiki/Mordor">Mordor</a>,&#8221; and now he is a candidate for comeback player of the year.</p>
<p><span id="more-3068"></span><em>(Co-posted on my <a href="http://theicepickcometh.wordpress.com/2010/08/19/on-dodging-career-bitterness-to-become-the-other-guy-and-escape-the-depths-of-mordor/">other blog</a>.)</em></p>
<br /> Tagged: <a href='http://clutchbingles.wordpress.com/tag/baseball/'>Baseball</a>, <a href='http://clutchbingles.wordpress.com/tag/careers/'>Careers</a>, <a href='http://clutchbingles.wordpress.com/tag/mets/'>Mets</a>, <a href='http://clutchbingles.wordpress.com/tag/r-a-dickey/'>R.A. Dickey</a>, <a href='http://clutchbingles.wordpress.com/tag/work/'>Work</a>, <a href='http://clutchbingles.wordpress.com/tag/writing/'>Writing</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/clutchbingles.wordpress.com/3068/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/clutchbingles.wordpress.com/3068/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/clutchbingles.wordpress.com/3068/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/clutchbingles.wordpress.com/3068/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/clutchbingles.wordpress.com/3068/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/clutchbingles.wordpress.com/3068/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/clutchbingles.wordpress.com/3068/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/clutchbingles.wordpress.com/3068/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/clutchbingles.wordpress.com/3068/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/clutchbingles.wordpress.com/3068/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/clutchbingles.wordpress.com/3068/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/clutchbingles.wordpress.com/3068/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/clutchbingles.wordpress.com/3068/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/clutchbingles.wordpress.com/3068/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=clutchbingles.wordpress.com&amp;blog=13206111&amp;post=3068&amp;subd=clutchbingles&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">Bryan</media:title>
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		<title>RIP Vic Ziegel</title>
		<link>http://clutchbingles.wordpress.com/2010/07/24/rip-vic-ziegel/</link>
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		<pubDate>Sat, 24 Jul 2010 05:54:19 +0000</pubDate>
		<dc:creator>Bryan</dc:creator>
				<category><![CDATA[The Ponies]]></category>
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		<category><![CDATA[Sportswriting]]></category>
		<category><![CDATA[Vic Ziegel]]></category>

		<guid isPermaLink="false">http://clutchbingles.wordpress.com/?p=3049</guid>
		<description><![CDATA[Good-bye to one of my favorites from my formative sports-reading and sportswriting years, Vic Ziegel of the Daily News. &#8220;The Long Island Press no longer exists. (So what else is new?) When I was still in college, I showed up at the Press several nights a week – eight splendid bucks a night – to [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=clutchbingles.wordpress.com&amp;blog=13206111&amp;post=3049&amp;subd=clutchbingles&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Good-bye to one of my favorites from my formative sports-reading and sportswriting years, <a href="http://www.nytimes.com/2010/07/24/sports/24ziegel.html">Vic Ziegel of the Daily News</a>.</p>
<blockquote><p>&#8220;The Long Island Press no longer exists. (So what else is new?) When I was still in college, I showed up at the Press several nights a week – eight splendid bucks a night – to take high school basketball results over the phone and write a few paragraphs of roundup, nothing too fancy.</p>
<p>&#8220;There were about a half-dozen of us living in this fast lane. One night, much like all the other nights, the scores starting running together. And to keep awake, and because I’m a cunning, vicious SOB, I urged my fellow eight-buckers to repeat the same phrase in the lead of our basketball roundups. The next day, on the high school page of the Long Island Press, in a half-dozen league stories, and another on non-conference games, it was reported that Chuck Lastname or Danny Lastname or Gerry Lastname led his team to victory by &#8216;performing yeoman work under the boards.&#8217;</p>
<p>&#8220;Seven times, yeoman work under the boards. And I was back the next night, accepting congratulations, another eight bucks heading my way. What did I learn? That you can get away with a few things in this world. That nobody cares what kind of work you do if you work cheap. That if I ever fell off a roof and landed on my head I could still edit stories about high school sports for the Long Island Press. That people would laugh when I repeated the story.</p>
<p>&#8220;Very seductive, the sound of laughter. And so I discovered, in my yeoman period, that if I wanted to continue hearing the pleasing sound of laughter, I could keep writing sports. At least until I discovered what I wanted to do with the rest of my life. Nothing seems to have changed.  I can still be found in the sports section, still trying to earn a smile. Makes me think, nights in Pittsburgh, Louisville, the Iona-Siena game, that maybe I did fall off that roof.&#8221;</p>
<p style="text-align:right;"><em>—Introduction to Ziegel&#8217;s </em><a href="http://www.amazon.com/Sunday-Punch-Raspberries-Strawberries-Steinbrenners/dp/1556112548/ref=ntt_at_ep_dpi_2">Sunday Punch: Strawberries, Raspberries, Steinbrenners and Tysons &#8211; A Famed Sports Columnist Takes His Best Shot at Sports&#8217; Big Shots</a><em>, 1991</em></p>
<p style="text-align:left;"><em>(h/t to <a href="http://www.evesmag.com/ziegel.htm">evesmag.com</a>; I have this book buried somewhere in my attic, and damned it I can&#8217;t find it, though I can recall the &#8220;yeoman work under the boards&#8221; line as if I read it yesterday. I never had the gumption to try that prank when I was writing high school wrap-ups. Thanks to evesmag for saving the story online.</em></p>
</blockquote>
<p>More, from the <a href="http://www.nydailynews.com/sports/2010/07/23/2010-07-23_vic_ziegel_longtime_new_york_city_sportswriter_and_former_daily_news_editor_pass.html">Daily News</a>:</p>
<blockquote><p>&#8220;&#8216;I loved Vic Ziegel. I really loved him. He&#8217;d tell you a lot of good stories,&#8217; horse trainer Nick Zito said Friday at Saratoga. &#8216;I remember him telling of the time he interviewed Mike Tyson at the Indiana prison. He was a New York guy.&#8217;&#8221;</p></blockquote>
<div id="_mcePaste" style="position:absolute;left:-10000px;top:0;width:1px;height:1px;overflow:hidden;"><strong><span style="font-family:Verdana;">The </span></strong><strong><span style="font-family:Verdana;">Long Island</span></strong><strong><span style="font-family:Verdana;"> Press   no longer exists. (So what else is new?) When I was still in college, I   showed up at the Press several nights a week – eight splendid bucks a night –   to take high school basketball results over the phone and write a few   paragraphs of roundup, nothing too fancy.</span></strong></div>
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		<title>Mad Men and the Mets</title>
		<link>http://clutchbingles.wordpress.com/2010/07/22/mad-men-and-the-mets/</link>
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		<pubDate>Fri, 23 Jul 2010 03:43:37 +0000</pubDate>
		<dc:creator>Bryan</dc:creator>
				<category><![CDATA[Baseball]]></category>
		<category><![CDATA[Mad Men]]></category>
		<category><![CDATA[Mets]]></category>
		<category><![CDATA[60s]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Jimmy Breslin]]></category>
		<category><![CDATA[Sixties]]></category>
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">http://clutchbingles.wordpress.com/?p=3018</guid>
		<description><![CDATA[With Mad Men kicking off its fourth season on Sunday, it&#8217;s time to celebrate the Mets-Mad Men connection. Mad Men takes place at a point in history, to cite a 2008 New York Times Magazine article, when ad men were rock stars of an era, when &#8220;the creative revolution in advertising was taking off.&#8221; The [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=clutchbingles.wordpress.com&amp;blog=13206111&amp;post=3018&amp;subd=clutchbingles&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>With <a href="http://www.amctv.com/originals/madmen/">Mad Men kicking off its fourth season</a> on Sunday, it&#8217;s time to celebrate the Mets-Mad Men connection.</p>
<p>Mad Men takes place at a point in history, to cite <a href="http://www.nytimes.com/2008/06/22/magazine/22madmen-t.html">a 2008 New York Times Magazine article</a>, when ad men were rock stars of an era, when &#8220;the creative revolution in advertising was taking off.&#8221;</p>
<p>The Mets were born in 1962, in <a href="http://www.nytimes.com/2009/08/09/arts/television/09kapl.html">the heart of the Mad Men era</a> (and the year in which season two of the series takes place). They were New York City&#8217;s new team in the National League after the Dodgers and Giants left town, and much of their essence, which survives today, is — at least in part — a product of early Sixties advertising. The <a href="http://www.youtube.com/watch?v=zTLmDuhV3AQ">&#8220;Meet the Mets&#8221; song</a>, as much <a href="http://www.nytimes.com/2010/04/26/sports/baseball/26songs.html?ref=baseball">an effort by J. Walter Thompson as it was of the Mets&#8217; execs themselves</a>, has that fun, zippy feeling of the early, swinging part of that decade.</p>
<p>The Mets even garnered passing references in two episodes of the show, both from junior executive Ken Cosgrove. He tries to use the lure of Mets tickets (<a href="http://www.amny.com/urbanite-1.812039/mad-men-and-the-city-the-gold-violin-1.1110160">&#8220;great seats for probably a terrible game&#8221;</a>) <a href="http://www.imdb.com/title/tt1118061/synopsis">for a date with Jane</a>, the new secretary — and future second wife of partner Roger Sterling — in season two (1962), then <a href="http://www.imdb.com/title/tt1484417/synopsis">drops by Pete Campbell&#8217;s office with an offer of Mets tickets</a>, which Paul Kinsey takes him up on, in season three (1963).</p>
<p>Even the Mets acknowledged the connection as much (or merely latched onto a popular show, or both), <a href="http://www.amctv.com/newyorksgonemad/">with a  promotion last year</a> <a href="http://blogs.amctv.com/mad-men/2009/08/new-york-gone-mad.php">related to Mad Men</a> at their new, new modern stadium.</p>
<p>Jimmy Breslin, in his own way in his 1963 book <a href="http://www.amazon.com/Cant-Anybody-Here-Play-This/dp/1566634881">&#8220;Can&#8217;t Anybody Here Play This Game?,&#8221;</a> links advertising and the Mets&#8217; birth:</p>
<blockquote><p>&#8220;As noted earlier, it took more than baseball people to create the Mets. One of the biggest culprits, for example, is a beer company called Rheingold. This company, based in Brooklyn, put up, on the advice of an advertising agency, $1,200,000 per year on a five-year contract to sponsor the Mets on television and radio. The bid was made and accepted in the fall of 1961. The Mets had not yet signed a player. By December, the Mets had signed players and the Rheingold account was taken away from the ad agency and placed with another organization, J. Walter Thompson. …</p>
<p>&#8220;&#8216;We didn&#8217;t like losing the account at all,&#8217; one of the admen said over a martini.<br />
&#8220;&#8216;How come you lost it?&#8217;<br />
&#8220;&#8216;Somebody gave the client a bad report.&#8217;<br />
&#8220;&#8216;What was it?&#8217;<br />
&#8220;&#8216;They told the sponsor who was going to play third base for the Mets.&#8217;&#8221;</p></blockquote>
<p>The &#8220;Meet the Mets&#8221; song and the Mr. Met mascot fit in perfectly with the early Sixties. It&#8217;s something that perhaps Don Draper wouldn&#8217;t have thought of — Draper, socially climbing, image conscious, would probably have been a stodgy Yankee fan, and possibly would have dismissed the Mets ad campaign, the way he is both intrigued by and <a href="http://www.vanityfair.com/culture/features/2009/09/mad-men200909">then dismisses</a> the <a href="http://www.google.com/#hl=en&amp;q=lemon+ad&amp;aq=f&amp;aqi=g-s4g3g-s2g1&amp;aql=&amp;oq=&amp;gs_rfai=&amp;fp=67ea730cb4879c8c">ultimately iconic &#8220;lemon&#8221; Volkswagen Beetle ad</a> in the first season.</p>
<p>Though who knows? Would the 1960s version of J. Walter Thompson, which was involved in the &#8220;Meet the Mets&#8221; song, have had more in common back then with Sterling Cooper <a href="http://www.nytimes.com/2008/08/10/nyregion/10mad.html">(though certainly not today)</a> than Doyle Dane Bernbach, which came up with those &#8220;lemon&#8221; and &#8220;think small&#8221; ads? Or perhaps the Mets&#8217; early campaigns fell more in the category of <a href="http://www.nytimes.com/2008/06/22/magazine/22madmen-t.html?pagewanted=2">&#8220;traditional&#8221; (for 1962) advertising rather than DDB&#8217;s ironic VW Bug ads</a>.</p>
<p>Either way, perhaps the mysterious, slowly adapting Don Draper might have come up with the Mets&#8217; catchy, enduring ad campaign, after all. Along with the upheavals of the Sixties, perhaps we&#8217;ll see more changes in Don Draper, with a new firm to run (as set up in the final episode of Season Three) and presumably new life away from his wife and children (we&#8217;ll see, beginning Sunday night). Of course, this might come down to where you feel the Mets&#8217; ads of 1962-1964 fall in the traditional-ironic advertising divide.</p>
<p>Author <a href="http://www.danabrand.com/blog/">Dana Brand</a> describes in his <a href="http://www.amazon.com/Mets-Fan-Dana-Brand/dp/0786431997">Mets Fan book</a>, how, as a child in the early Sixties, he loved the &#8220;novelty of the blue and orange colors, and the cool, contemporary brevity of the name&#8221; of New York&#8217;s new team.</p>
<p>(And, come to think of it, orange surely must have seemed to be the &#8220;new&#8221; color for the Sixties. Along with the Mets, think of the orange adopted by new teams like <a href="http://en.wikipedia.org/wiki/Houston_Astros#1965.E2.80.931970:_The_Great_Indoors">the Astros in 1965</a> and hockey&#8217;s <a href="http://en.wikipedia.org/wiki/Philadelphia_Flyers#Uniforms_and_mascot">Philadelphia Flyers in 1967</a>. Or, put another way, think of teal and purple as the new &#8220;orange&#8221; of the Nineties, with the Florida Marlins and Colorado Rockies.)</p>
<p><a href="http://www.youtube.com/watch?v=VPFHPztoqLI">SNY&#8217;s chipper &#8220;Mets  Yearbook&#8221; TV commercial</a> — with the bobblehead doll, clips of Casey  Stengel and the Polo Grounds, an easy-to-whistle tune, and the 8mm filmstrip feel — pays  homage to those days.</p>
<p>Brand, later in <a href="http://www.metsfanbook.com/">&#8220;Mets Fan,&#8221;</a> writes in a piece about the &#8220;Meet the Mets&#8221; song:</p>
<blockquote><p>&#8220;It fits with Mr. Met (who would think him up now?). It fits with the apple that comes out of the hat every time a Met hits a home run. It doesn&#8217;t come out of the twentieth-first century … It is the tone of the team. It brings us back to the smiling sixties. It draws us into the Mets-happy universe.&#8221;</p></blockquote>
<p>How correct he is. It is a team for the Mad Men era, both then and now. New York was changing, New York baseball was changing (even the Mets themselves, who moved from the old Polo Grounds to the modern Shea Stadium in 1964), and, of course, America was changing. The orange-and-blue Mets were, and still are, the baseball baby born of the Mad Men period.</p>
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